by Jeremy Proffitt | Apr 4, 2025 | Announcements
Our community has been hit hard from Helene and we need to support each other as much as possible while Western North Carolina gets rebuilt. While people are personally devastated so are the businesses that we all run. Some businesses lost their storefront and now...
by Jeremy Proffitt | Mar 8, 2025 | User Experience
Usability testing is a critical component in the design and development of products, particularly in the digital realm. It serves as a bridge between the creators of a product and its end users, ensuring that the final output aligns with user expectations and needs....
by Jeremy Proffitt | Mar 6, 2025 | User Experience
Interaction design (IxD) plays a pivotal role in shaping user experience (UX) by focusing on the way users interact with products and services. It encompasses the design of interactive elements, such as buttons, menus, and gestures, ensuring that these components...
by Jeremy Proffitt | Mar 4, 2025 | User Experience
Information architecture (IA) is a foundational aspect of web design and user experience that focuses on organizing, structuring, and labeling content in a way that makes it easy for users to find and interact with information. It encompasses the design of information...
by Jeremy Proffitt | Mar 2, 2025 | User Experience
Responsive design is a web development approach that aims to create websites that provide an optimal viewing experience across a wide range of devices. This methodology ensures that web pages are easy to read and navigate, with minimal resizing, panning, and...
by Jeremy Proffitt | Feb 28, 2025 | User Experience
Accessibility is a fundamental aspect of inclusive design, which aims to create products, services, and environments that can be used by everyone, regardless of their abilities or disabilities. The significance of accessibility lies in its ability to empower...
by Jeremy Proffitt | Feb 26, 2025 | User Experience
An intuitive user interface (UI) is one that allows users to interact with a system or application in a way that feels natural and effortless. This concept hinges on the idea that users should be able to navigate and utilize a product without extensive training or...
by Jeremy Proffitt | Feb 24, 2025 | Uncategorized
In the digital age, a website serves as the cornerstone of a business’s online presence. It is often the first point of contact between a company and its potential customers. As such, maintaining a website is not merely an afterthought; it is a critical...
by Jeremy Proffitt | Feb 24, 2025 | User Experience
In the realm of design, whether it be for websites, applications, or products, understanding user needs is paramount. This foundational step involves delving deep into the psyche of the target audience to uncover their preferences, pain points, and motivations....
by Jeremy Proffitt | Feb 23, 2025 | Uncategorized
In the digital age, the speed at which a website loads is critical to its success. Research indicates that users expect a webpage to load in two seconds or less; if it takes longer, they are likely to abandon the site altogether. This phenomenon is not merely...
